The Van Alten family founded Dutchman’s Gold in 1981. Starting a sweet tradition with 300 hives, they have grown to now tend 1,500 hives and some 80 million honey bees! Being a Canadian family run business they take pride in our pure honey, maple syrup, and beeswax products.






The Van Alten family founded Dutchman’s Gold in 1981. Starting a sweet tradition with 300 hives, they have grown to now tend 1,500 hives and some 80 million honey bees! Being a Canadian family run business they take pride in our pure honey, maple syrup, and beeswax products.



PACKAGING

Throughout the wide variety of product packaging we’ve created for Dutchmans Gold, the importance is to keep labels looking consistent, while having them stand out. We want to get their message across through designing the labels for their product, which is that their products are fresh and locally sourced, which differentiates them from other brands.

STRATEGY

Over the course of our long business relationship with Dutchman’s Gold, we have created a large family of packaging including everything from honey to maple syrup. Recently, we branded and designed the new packaging and materials for Beauty & The Bee, a line of all natural beauty products. Continue through the slides to see more designs we have done.


IDENTITY

Throughout the wide variety of product packaging we’ve created for Dutchmans Gold, the importance is to keep labels looking consistent, while having them stand out. We want to get their message across through designing the labels for their product, which is that their products are fresh and locally sourced, which differentiates them from other brands.