DUTCHMAN’S GOLD

CLIENT PORTFOLIO
SUPPORTING DESIGN & MARKETING STRATEGY SINCE THE 1980’S

We have partnered with Dutchman’s Gold for more than 40 years to support its growth from a small, local honey producer to a recognized brand across retail, e-commerce, and Amazon. What began with selling jars off their front porch has evolved into a multi-channel business, and throughout that growth, we have worked alongside their team to ensure the brand remains clear, consistent, and competitive. Our long-standing relationship reflects a deep understanding of their products, values, and customers, allowing us to deliver creative that supports both day-to-day marketing needs and long-term brand development.

Our work has spanned logos, labels and packaging, advertising, point-of-sale materials, e-commerce graphics, and ongoing digital support including social media content and video. From refining packaging to perform better on shelf, to building cohesive visuals across online platforms, we focus on making every touchpoint work together. This consistent, design-led approach has helped Dutchman’s Gold strengthen its presence in-store and online, while maintaining the authenticity and trust that define the brand.

Image showing a variety of packaging options for Dutchman's Gold Bee Pollen Granules, including a 250g glass jar, a 500g standing pouch of Canadian Bee Pollen, and a 250g packaging of regular Bee Pollen.

ABOUT DUTCHMAN’S GOLD

Dutchman’s Gold is a Canadian honey company with roots dating back to 1981, founded by beekeeper John Van Alten in Carlisle, Ontario. Built on a commitment to sustainable beekeeping and high-quality, unpasteurized honey, the company grew from a small family operation into a recognized national brand. Dutchman’s Gold is known for its focus on ethical practices, including supporting bee health, local sourcing, and environmentally responsible production. Over the years, the brand has expanded its product line beyond traditional honey to include organic and specialty products, while maintaining its reputation for purity, traceability, and craftsmanship in the Canadian food market.

OUR SCOPE OF WORK

  • Logo design and brand identity development

  • Label and packaging design across product lines
  • Retail packaging updates and extensions
  • Point-of-sale materials
  • In-store retail display design
  • Print and digital advertising campaigns
  • E-commerce graphics for website and product pages

  • Amazon graphics, branded store development and A+ content graphics
  • Video content for digital and promotional use
  • Website design support and updates
  • Promotional and seasonal campaign creative
  • Ongoing brand and marketing design support